Viz Media licensed the manga and anime for North American production and serialized Naruto in their digital Weekly Shonen Jump magazine. Other Naruto-related merchandise includes light novels, video games, and trading cards developed by several companies.

Besides the anime series, Pierrot has developed eleven movies and twelve original video animations (OVAs). Viz Media began streaming the anime series on their streaming service Neon Alley in December 2012 on 99 episodes, and ended on March 2016, after 338 episodes. The English dub is still airing weekly on Adult Swim to this day. The English dub was broadcast on Disney XD from 2009 to 2011, airing the first 98 episodes, and then switched over to Adult Swim's Toonami programming block in January 2014, starting over from the first episode. Naruto: Shippuden, a sequel to the original series, premiered in Japan in 2007, and ended in 2017, after 500 episodes. The manga was adapted into an anime television series produced by Pierrot and Aniplex, which broadcast 220 episodes in Japan from 2002 to 2007 the English dub of the series aired on Cartoon Network and YTV from 2005 to 2009. Naruto was serialized in Shueisha's magazine, Weekly Shōnen Jump from 1999 to 2014, and released in tankōbon (book) form in 72 volumes.

The series is based on two one-shot manga by Kishimoto: Karakuri (1995), which earned Kishimoto an honorable mention in Shueisha's monthly Hop Step Award the following year, and Naruto (1997). The story is told in two parts – the first set in Naruto's pre-teen years, and the second in his teens. It tells the story of Naruto Uzumaki, a young ninja who seeks recognition from his peers and dreams of becoming the Hokage, the leader of his village. Naruto ( Japanese: NARUTO （ナルト）) is a Japanese manga series written and illustrated by Masashi Kishimoto.

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